The JRight Messenger is a research app developed by the Kellogg School of Management at Northwestern University. JRight focuses on consumer behavior, decision-making, marketing and how “Just Right” messages can influence lifestyle choices that help us achieve our goals. By downloading the JRight app, you can participate in a variety of studies focused on achieving betterment goals on a host of topics such as: fitness and wellness, finance, lifestyle changes etc. Once registered for a study, you will take surveys, establish goals, and receive messages and notifications designed to help you achieve those goals. It's that simple. Contribute to science and perhaps lose some weight or balance your checkbook along the way.